Informed Decisions: Leadership Conversations and Q&A with Randall Craig (Audio)

You know your business better than anyone: your strategy, priorities, and business risks. But you don’t know what you don’t know. To help you make better informed high-stakes decisions, INFORMED DECISIONS shares new ideas, been-there-before advice, and sometimes, a reality check. Each episode focuses on one pressing leadership or strategy topic. In 30-60 minutes, gain strategic perspective, along with practical (and tactical) ideas that can help. Informed Decisions with Randall Craig is not “just another podcast” – go behind the scenes and listen in for yourself what it’s like working with a proven business growth coach, serial entrepreneur, and Hall of Fame speaker.

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Episodes

4 days ago

Completing our Q&A on corporate culture and work-from-home teams.
Topics include:
💡The impact that recordings of virtual meetings have had on working relationships.
💡Repurposing the “savings” from work-from-home employees to employee perks.
💡The impact and ethics of “moonlighting” by both employees and organizational leaders.

Tuesday Mar 18, 2025

Hybrid and work-from-home are here to stay, but how can leaders build a strong culture, and ensure that team members are accountable?
Topics include:
💡 How to create your desired corporate culture.
💡 Hiring for work-from-home roles.
💡 How to teach the right habits and behaviors to work from home employees (and more).

Tuesday Mar 11, 2025

We continue with part 2 on demystifying the coaching industry.
Topics include:
↳ How to find the right fit coach
↳ How to get the most out of that coaching relationship, and
↳ Who should decide what to work on: the client or the coach?

Tuesday Mar 04, 2025

Today, it seems everyone is a coach. So in this session, we are calling out the “coaching industry”… on its proliferation, value, and fees.
We see cheap coaches aplenty, and then there are also exceptionally expensive ones –but are they effective? Let’s put Randall in the hotseat and explore the differences in approach and value, and how clients can get the best from their coaching relationship.

Tuesday Feb 25, 2025

We wrap up part 3 this week on marketing strategies for competitive advantage. Catch the full episode 👉 https://www.braintrustprofessionalinstitute.com/marketing-and-competitive-advantage
Topics include: Frameworks to refresh your marketing, how to use IP in your marketing strategy, and how our content can compete with the AI “junkification” of the internet.

Tuesday Feb 11, 2025

We continue this week with how to differentiate yourself and your organization in a complex marketplace. Catch the full episode 👉 https://www.braintrustprofessionalinstitute.com/marketing-and-competitive-advantage
In this episode we touch on building trust, reputation, and content. How to become the “preferred” provider, and how does experimentation fit into the picture.

Tuesday Feb 11, 2025

Marketing takes time, costs money, and it doesn’t exist in a vacuum... So how can you differentiate? 🤔 Catch the full episode 👉 https://www.braintrustprofessionalinstitute.com/marketing-and-competitive-advantage
In this episode we explore marketing approaches that build competitive differentiation for your organization.
 

Tuesday Feb 04, 2025

Closing up our Q&A on recession proofing strategies and cash management best practices.
Topics include:
💡Improving efficiencies
💡Scenario planning
💡Back-pocket options to consider if a situation is dire. (And more.)

Tuesday Jan 28, 2025

Many leaders are feeling the challenge of steering their ship through recession, inflation, and economic uncertainty.
Topics include:
💡The question of cash: What can you do to preserve it?
💡How do you cut your burn rate, while still investing in critical areas?
💡And when things are very tight, what things can you do, right now, to “find” needed cashflow? (And more.)

Tuesday Jan 21, 2025

Here’s our discussion on this important investment in team alignment: leadership retreats, part 3.  Catch the full episode 👉 https://www.braintrustprofessionalinstitute.com/braintrust-institute-powerful-leadership-retreats
Topics include:
Getting a better ROI from your retreat investment.
What to do when key employees aren't able to attend a leadership retreat?
Preparing for what could go wrong… (and more!)

Copyright © 2025 Randall Craig and the Braintrust Professional Institute, all rights reserved.

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